HONDA CIVIC SPORT

HSCI launches Limited Edition Sport variant of Civic

Celebrating 300,000 Honda car sales in India ( Sunday, August 10, 2008, New Delhi )

New Delhi, Aug 10, 2008: Honda Siel Cars India (HSCI), leading manufacturer of premium cars in India, launched a limited edition sport variant of its premium executive sedan – the Honda Civic. This special sport edition has been launched to celebrate the milestone of HSCI acquiring 300,000 happy Honda car customers in India.The new Civic variant offers distinctive sporty features with front under-spoiler, side under-spoiler, rear under-spoiler and a trunk-spoiler in addition to best-in-class luxury and driving pleasure that customers enjoy with the Honda Civic. This sporty look is further accentuated with features like exclusive white aluminum alloy wheels, side sticker and a special car serial number on the gear shift column to certify its limited edition.At the heart of the Civic Sport is Honda’s acclaimed 1.8 L i-VTEC engine and is being offered in manual transmission only.The Honda Civic Sport was showcased at the 9th Auto Expo in January this year and had received an overwhelming response from visitors. On the basis of customer interest in the model, HSCI has decided to make it available at an attractive price of Rs 12.36 lakh including the sports kit (ex-showroom, Delhi).Announcing the launch of the new variant, Mr. Masahiro Takedagawa, President and CEO, Honda Siel Cars India Ltd said, “We are delighted to expand our product portfolio with the launch of the new limited-edition Civic Sport. This launch will help broaden our customer base and appeal to the ‘young at heart’ target audience. The new Civic variant offers a perfect blend of sporty styling, refined elegance and exhilarating driving experience”.